A couple of Dutch-moons ago (which is around 15 months or so), I wrote a piece about Schlagermann Extradinaire...Heino.
Right Here: https://writingsonsubjects.blogspot.com/2011/10/the-secret-of-re-invention-as-exampled.html
In that article we looked at Heino's many transmogrifications and Heino-Volutions throughout the 20th and 21st century. In the conclusion, I pondered if Heino was going to stay retired for good or if he had one or two transformations left in him.
Recent news articles, tweets, and Facebook updates...lead me to believe that Heino may indeed be in his lair, focusing his music power, and attempting to reach his final form.
For instance, this article from German Heavy Metal news site "Metal Hammer" is reporting that Heino is attempting to fuse his Schlager style with Metal to create a hybrid musical genre known as "Schlager-Metal." The article goes on to say that Heino will cover Rammstein songs using his new Schlager-Metal technique.
You're probably familiar with Rammstein without even knowing it. You know when you're at a strip club and there's a chick who's trying to look all domineering and intense with her stage dance? Chances are she's doing that shtick to Du Hast by Rammstein...I'd say that's the case 95% of the time.
Anyway, Heino's official Facebook Page is claiming the same thing. It has even posted a picture of Heino's new logo and a picture of Heino preforming hardcore songs with an unknown band. The following three photos are from Heino's official Facebook so it's not a joke.
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| An artist's view of Heino's Final Form |
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| Heino's official new biker gang banner. |
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| Preforming in a small club in Bremen. |
From the last picture, we know that this is not a stunt. Heino is starting from ground-up to reach his next musical echelon. He's preforming in small clubs to hone his skills before he reveals his true form and what his Schlager-Metal will sound like. He's honing, cultivating, and refining his musical technique.
What is Heino's current Music Power? In the last article I made a guess-timate but...honestly I don't know. We can't measure it properly because he's been out of the lime-light for so long.
Some music scientists are estimating him at higher levels than he was during his preivous Rap incarnation...but what are they even going on exactly? Do they know something we don't? Some witnesses claim seeing Heino engaging in heavy music-training in a remote Black Forest locale with Thomas Dolby and M.C. Pow-Wow-Wow. Could there be any truth to those rumors?
Personally, I think music and Heino have a strange relationship together. I don't think Heino chose to evolve at all this time. I actually think that Heino goes deep into hiding to get away from music...yet music keeps finding him. The forces of nature keep Music and Heino bound for life in an inter-change of action and reaction. No matter how hard Heino tries to flee from music...it keeps finding him and forces him to Heino-Volve again, again, and again.
For the above reason, I don't think Heino has been practicing as much as music scientists are claiming he has. I think he is resisting the flux in the genre change....yet he knows it is futile in the end and is finally letting it take hold.
With all that considered, is it possible that Schlager-Metal will be bad? This writer thinks so. I think there's a possibility that Heino's new musical transmogrification may result in a failure. Will Schlager-Metal be more of a mutant than an offspring? Will it be a music genre gone horribly awry, with seven arms and eight heads? It is possible.
In fact, in prior eras, hadrcore and more edgey acts used to openly poke fun at Heino's style. For example, here we see the punk rock-and-roll group "Toten Hosens" (Dead Pants), famous for their songs about pushing whales and welcoming Alex, dressing up as an army of Heinoes (not as a tribute but to make fun of Heino):
In this writer's opinion...it's possible they shunned Heino because they were scared that if one day Heino was to become a hardcore act himself...that they would be unable to compete with his record sales. Were the Dead Pants poking fun...or simply taking an offsenive stance to try and keep Heino away from the hardcore genre? An obvious question to pose now would be, why is Heino still famous...yet the Dead Pants are not? Could it be that some icons last the test of the times, while others simply fade away?
In the end, the only question one has left to ask at this point in the Heino-Volution cycle is....
....Are You Ready For the Heino?
EDIT (FEB 06/13)
After hearing the album. I am going to say with 100% honesty (no sarcasm, no nothing)...it's good. Four chunes in particular (5, 7, 10, 13) are good. I'm not even joking, it's actually really good. It's not "metal" by like any metal head's standards, it's just a little harder, but it works. I'm 100% serious.
He even re-tries rapping to some extent and he pulls that off too. After laughing at Heino for many years, I'm taken back, he just shut me up. It's like a new person.
